Gordon may be described as a slab-serif. Indeed, very early prints, which were printed on slightly moist hand-made paper, have similarly low stroke contrasts and rounded corners, inside and outside, also on the serifs. That’s what makes this typeface so communicative and mannerly. Gordon’s aesthetic appeal arises from the lively movement of the letter’s lines. This is never arbitrary. It either supports the harmonious letter spacing or the open images of the individual figures. The accompanying italics are highly idiosyncratic original creations, almost with a handwriting style. Gordon also forms nice compact lines with the somewhat broader small capitals. It seems that users need a feeling for the typeface to really appreciate its qualities.
Gordon fonts are available in OpenType Basic (no features) and OpenType Expert (features included). OpenType features provide advanced typographic performance and can be accessed by almost all professional layout software.
Gordon Expert fonts come with proportional lining figures with varying widths and kerning. Oldstyle and tabular figures are available via features. The space glyph measures exactly half of the width of tabular figures, therefore it can easily be used for spaces in tabular composition.
|Proportional Lining Figures|
|Tabular Lining Figures|
|Proportional Oldstyle Figures|
|Tabular Oldstyle Figures|
Numerals separated by a slash will be replaced automatically by real fractions.
Standard figures will be replaced by superior figures.
Standard figures will be replaced by inferior figures.
Correct typographical glyphs e.g. in Romanian (commaaccent replaces cedilla) and Turkish (dotaccent on the small caps lower case i).
The typographic layout features can be accessed via the Opentype palette (Illustrator) or the Character palette (InDesign and QuarkXpress). All glyphs available with the font can be seen in the Glyph palette.